A list of "social/psychology experiments to back up rationale in ideation and presentations," anyone?

Squirrel loves social and psychology experiments. 

We can use them for: 

stimulus

to inform strategic direction

spice up client presentations

idea development 

creative rationale

You probably already know these ideas from day to day life.

But better to have your argument backed-up by smart Stanford dudes years of experimentation than "my own personal experience."

The Ringelmann effect (describes group behaviour)

Social faciliatation

The halo effect (cognitive dissonance by looking at people)

Little Albert (How to condition humans)

The stroop effect (how we process information)

The Hawthorne effect (how we behave in groups)

The Barnum effect (Once you understand that, you will listen to a Sunday show and see the cold reading being done): 

The Yale Attitude Change Approach (How to change opinions quite effectively):

Elaboration Likelihood Model

The Asch conformity experiments (How a group can change our perception of right and wrong; quite scary): 

Appear to fear

The robbers cave experiment (how groups fight each other):

Milgram experiment 

The Rosenthal effect (expectations and how they change behaviour)

Bobo doll (how conditioning might work on children)

Fundamental attribution error (happens all the time)

Diffusion of responsibility (the society, duh!)

Minority influence (divide and conquer)

Stanford prison experiment

Learned Helplessness

False beliefs

The ironic process theory (think of a pink elephant; gotcha!)

Confirmation Bias: 

The broken windows theory